An Unmissable Industry Event
Eurasia Packaging Istanbul stands as the central trade fair for the packaging industry across Eurasia, representing the most comprehensive and prestigious exhibition of its kind. Since its inception in 1994, this annual event has grown into Turkey’s largest and most influential packaging industry exhibition, showcasing an impressive spectrum of innovations, products, and services that represent the entire packaging industry.
Scheduled for October 22-25, 2025, at the Tüyap Fair Convention and Congress Center in Istanbul, the upcoming edition marks the 30th anniversary of this landmark event, promising to be more impactful than ever. With 120,000 square meters of exhibition space across 14 halls, the event brings together over 1,400 exhibitors and attracts more than 76,000 professional visitors from around the globe.
Strategic Location and Market Access
Turkey’s unique geographical position as a bridge between Europe, Asia, and the Middle East makes Eurasia Packaging Istanbul strategically vital for businesses looking to expand their international reach. Istanbul serves as a crucial hub where 3 continents converge, within a 4-hour flight radius of 50+ countries and 1.5 billion people.
The country’s trade advantages significantly enhance the exhibition’s value. Turkey’s customs union with the EU facilitates easier exports to European and surrounding markets. Additionally, various investment incentives include exemption from customs duties and taxes on imported machinery, making it an attractive platform for international companies.
Turkey’s packaging industry demonstrates robust growth, with the market valued at $200-300 billion and consuming 3.5 million tons of packaging materials annually. The industry maintains an average annual growth rate of 6-8%, creating sustained demand for imported equipment and materials.
Comprehensive Product Range
Eurasia Packaging Istanbul presents a complete overview of the packaging industry through several dedicated sections:
- Packaging Machinery and Automation: Filling machines, vacuum packaging equipment, coding systems, labeling machines, and specialized packaging solutions for various industries
- Packaging Materials: Multi-layer composites, films, foam sheets, paperboard, aluminum foil, and environmentally sustainable packaging materials
- Containers and Packaging Solutions: Plastic, metal, and glass containers alongside green packaging technologies and anti-counterfeiting solutions
- Printing and Labeling Technologies: Various printing systems and converting technologies for packaging applications
- Food and Beverage Processing Technology: Equipment showcasing the complete production chain for food and liquid products
Proven Track Record and International Reach
The 2024 edition demonstrated the exhibition’s powerful drawing capability, attracting 77,572 professionals from 131 countries. This included 13,708 international visitors from diverse regions:
: Balkans (25%), Europe (22%), Middle East (17%), CIS & Central Asia (15%), North Africa (13%), with smaller representations from Far East, Americas and Africa.
The visitor profile comprises key decision-makers from various sectors, with packaging products (30%), food and beverage (20%), and printing/publishing (10%) representing the largest industry segments. Notably, 85% of visitors arrive with clear purchasing budgets, and 90% of exhibitors report securing意向订单或代理合作.
Concurrent Events and Special Features
Eurasia Packaging Istanbul shares the venue with Eurasia Food Technology (Foodtec), creating a comprehensive platform that covers the entire packaging and food processing value chain. This synergy allows visitors to explore integrated solutions from both sectors in a single visit.
Special highlighted zones include:
- Packaging Design and Innovation Street: Featuring startups focused on sustainable and creative packaging solutions
- DRINKTECH Eurasia: Dedicated area showcasing technologies for liquid food and beverage packaging
- VIP Hosted Buyer Program: Bringing 600+ premium buyers from 18 countries to facilitate high-value business connections
Why Exhibit or Visit?
For international companies, Eurasia Packaging Istanbul offers unparalleled access to emerging markets across Eastern Europe, Central Asia, the Middle East, and North Africa. The event serves as a strategic platform for market entry, distributor recruitment, and brand exposure across these rapidly developing regions.
The 2024 post-show survey revealed that 98% of exhibitors expressed satisfaction with their participation, and 95% indicated they would likely return for future editions. This overwhelming positive response underscores the event’s effectiveness in delivering tangible business results.
As Berkan Öner, General Manager of RX Tüyap, noted: “Following the great interest from exhibitors and visitors at our 29th edition, we have started preparations for the 30th Eurasia Packaging Istanbul. For this special anniversary, we aim to make the fair even more attractive and contribute to the development of the industry”.
Eurasia Packaging Istanbul 2025 promises to build on this legacy, offering four days of intensive business networking, trend spotting, and deal-making in one of the world’s most dynamic packaging markets. The event continues to affirm its position as the definitive packaging trade fair for companies targeting growth across the Eurasian region.
Date: 10.22-25, 2025
Eurasia Packaging 2025
Booth No.: 10A/1024B
Add: Tüyap Fair and Congress Center, Istanbul, Turkey